Classic Buick Riviera For Sale
The Buick Riviera debuted in 1963 as GM's answer to the Ford Thunderbird, and its stunning design immediately set a new standard for American personal luxury cars. Designer Bill Mitchell created what many consider the most beautiful American car of the 1960s.
Notable Riviera Generations
The 1963–1965 first generation is the most collectible, with its clean, elegant lines and available 425 V8. The 1966–1970 second generation grew larger and more dramatic, while the 1971–1973 "boat-tail" Riviera with its dramatic fastback roofline has become increasingly sought after by collectors.
Buying a Classic Riviera
Buick Rivieras offer stunning style and effortless luxury cruising at prices that remain reasonable compared to many collectibles. Browse our selection of classic Buick Rivieras.